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1) Shatner served as spokesperson for what company for more than 20 years?

In 1997, William Shatner became the spokesman for Priceline, agreeing to do the spots in exchange for stock in the company. The arrangement turned out to be quite profitable. Shatner reportedly sold much of the stock shortly before its value plummeted in the dot-com bust and made approximately $600 million.

2) Where was William Shatner born?

Shatner was born on March 22, 1931, in the Notre-Dame-de-Grâce neighborhood of Montreal, Quebec, Canada.

3) Which episode of Star Trek did two of Shatner's daughters appear in?

Two of Shatner's daughters, Melanie Shatner and Lisabeth Shatner, appeared in the episode Star Trek: Miri (1966) in small uncredited roles.

4) What was the title of Shatner's first musical album?

Shatner's musical career began in 1968 with the release of The Transformed Man. On the album, Shatner intersperses dramatic readings of Shakespeare with spoken-word performances of songs such as "Lucy in the Sky with Diamonds" and "Mr. Tambourine Man".

5) What personal item did Shatner auction off to raise money for charity?

In 2006, Shatner auctioned off his kidney stone for $25,000. The money was donated to Habitat for Humanity, which builds houses for the needy. The auction included the surgical stint and string used to permit passage of the stone, which Shatner said was so large "you'd want to wear it on your finger."

6) In what TV series did Shatner play a veteran police officer who rides the beat with his rookie partner?

In T. J. Hooker Shatner played the title role, a 15-year veteran of the fictional "LCPD". The supporting cast included Adrian Zmed as rookie Officer Vince Romano and Heather Locklear as rookie Officer Stacy Sheridan.

7) Which of the following Star Trek novels did Shatner write?

Shatner has written several Star Trek novels, including "The Ashes of Eden", "Captain's Blood" and "Spectre".

8) What was the name of the horse Shatner rode in Star Trek Generations?

Shatner rode one of his own horses, a mare named Great Belles of Fire, in Star Trek Generations.

9) Who was Shatner's first wife?

Shatner's first wife was Canadian actress Gloria Rand. They married in 1956 and divorced in 1969.

10) How did Shatner's third wife die?

In 1999, Shatner's third wife, Nerine Kidd, drowned in the swimming pool at their house in Studio City, California. According to Los Angeles police, the actor returned home to find his wife motionless at the bottom of the pool. Paramedics arrived shortly afterward but were unable to revive her.